Link-in-bio beyond Linktr.ee: Stan.store - a feature overview.

Link-in-bio has become synonymous with linktr.ee, but it is not the only way to organize links on social media. Linktree is a classic landing page with an unlimited number of links and simple customization options -- you can change colors, themes, add icons, and restrict access to selected links. The tool supports calendar integration, contact forms, SMS login, and a wide range of integrations (Spotify, Reddit, Amazon Handmade, and dozens more), and thanks to its free plan, it gives beginner creators a simple start. Linktree also offers paid plans (from $5/month) with more advanced analytics and the option to remove the platform logo. The service itself boasts over 70 million users leveraging its link-in-bio, easy page setup, and the ability to track clicks, revenue, and engagement in one place.

However, for many creators who sell courses, e-books, or consultations, a simple list of links is not enough. Stan.store was built specifically with content monetization in mind. It is an e-commerce and link-in-bio in one -- a "360-degree store" for creators, influencers, and online entrepreneurs. The platform lets you sell online courses, e-books, templates, consultations, and memberships, collect customer contact data, and handle bookings in one place. Users can customize their store's look to match their brand -- changing colors, fonts, and styles -- and use the built-in drag-and-drop builder to create their offer.

What is Stan.store?

According to Later Social Media's guide, Stan.store is an e-commerce and link-in-bio platform designed for digital creators that enables selling digital products, courses, subscriptions, and building a mailing list. The interface is minimalist, and visitors can easily buy a product, book a meeting, or subscribe to a newsletter. According to a Living Abstracts review, after clicking the store link, the visitor stays on the same platform (e.g., TikTok or Instagram), which boosts comfort and conversion. A creator can launch a store in about fifteen minutes -- adding a profile, choosing color schemes, configuring Stripe, and creating the first product.

No transaction fees and a simple subscription model

Stan.store offers a two-week free trial, after which two plans are available: Creator ($29/month) and Creator Pro ($99/month). Both plans include a mobile store, booking calendar, courses, subscriptions, and a sign-up form, while the Pro plan adds email automation, sales funnels, discount codes, installment payments, and an affiliate program. Importantly, the platform does not charge sales commissions; the only fees come from the payment processors used, such as Stripe or PayPal. This is attractive for creators generating high revenue, who might otherwise face intermediary commissions on Linktree.

Features beyond the link in bio

Stan.store stands out with a feature set that makes it a full-fledged store:

- Digital sales and online courses -- the platform lets you create courses with modules, videos, and downloadable materials; each course has its own page with a description, reviews, and pricing.
- Webinars, meetings, and coaching -- a built-in calendar allows scheduling 1:1 sessions and automatically collecting payments.
- Email collection and marketing -- you can sign users up for mailing lists and integrate them with tools like Mailchimp; the Pro plan offers marketing automations.
- Data analytics -- advanced statistics let you track sales, demographics, and audience engagement. The platform even has an AI assistant called "Stanley" that suggests content and products.
- Integrations -- Stan.store connects with tools like Google Calendar and email systems, and through its affiliate program, it enables earning from promoting other creators' products.

Reviews indicate that a basic store can be set up in 15-20 minutes, which is significantly faster than building a WooCommerce store or launching an offer on Etsy. Creators also appreciate not having to drive traffic to external sites with competing products, which is unavoidable on marketplaces like Etsy. Stan.store is therefore a "Swiss army knife" of monetization for creators.

Stan.store vs. Linktree -- differences and similarities

Linktree is a great tool for organizing many links and offers a free plan, which is why it is popular among small creators or people who need a simple link "menu." You can add an unlimited number of buttons, change the theme or layout, and collect contact data through email and SMS integrations. Additional features such as the Linktree shop, the ability to sell products, short links, and QR codes are available on paid plans. However, Linktree does not have a built-in course system or comprehensive payment handling; it is more of an external redirect to other sites.

Stan.store, on the other hand, was designed as a sales platform, which is why it has a built-in cart, course support, integrations, analytics, and no transaction fees. In return, it requires a paid subscription and is not a full-fledged e-commerce system (e.g., it lacks support for large product catalogs). It is therefore ideal for digital creators who offer a few products rather than stores with hundreds of items.

When to choose Stan.store?

- If you offer courses, consultations, webinars, or memberships -- Stan.store lets you manage sales, calendar, and automations in one place.
- When branding and brand consistency matter -- the ability to change colors, fonts, and the domain makes the store look like an integral part of your website.
- When you run a social media-based business -- clicks from Instagram or TikTok lead to a store that visually resembles a social media platform, increasing trust and conversion.

When to stick with Linktree?

- If you are just starting out and need a simple link in bio at no cost -- Linktree's free plan lets you manage multiple links and gather basic statistics.
- When your products are sold elsewhere -- Linktree as a "menu" quickly directs users to your shop page, blog, or newsletter.
- When you want to collect leads and integrations in a simple way -- contact forms and integrations with various services (Spotify, Amazon, GoFundMe, Zapier) make Linktree effective as a content listing tool.

How to issue an invoice for a Stan.store transaction in Poland?

For Polish creators, one of the key challenges is issuing invoices in compliance with local regulations. Stan.store uses the Stripe payment processor, which means settlements take place through this system. To automate invoicing, you can use Striptu.com, which connects Stripe with Polish invoicing platforms (e.g., Faktura.pl or Fakturownia). After connecting Striptu, transaction data from Stan.store is automatically forwarded to the invoicing system, allowing the entrepreneur to issue VAT invoices without manually re-entering data. This simple connection lets creators focus on content creation and sales, leaving the formalities to automation.

Summary

Link-in-bio today is not just Linktree. Stan.store offers much more than a list of links: it is a complete store for digital creators with support for courses, webinars, a meeting calendar, mailings, payments, and analytics. Thanks to zero sales commissions and easy setup, it is a real alternative for creators who want to sell products and services without leaving social media. Linktree, on the other hand, remains a simple and accessible tool for directing traffic to various pages and collecting basic data. The choice between them depends on your needs: Stan.store for monetization and sales, Linktree for simplicity and links.