Course platform for coaches Ruzuku - what's the price?

Why coaches need a course platform

The world of coaching and online courses is growing rapidly in Poland. More and more trainers, mentors, and educators are sharing their knowledge through e-learning platforms. A good course platform should enable creating video materials, managing participants, handling payments, and engaging a community. One popular international option is Ruzuku -- a tool built for experts who want to sell courses without having to build their own infrastructure. In this article, we take a look at its offering and costs.

What is Ruzuku and who is it for

Ruzuku is a SaaS platform for creating and selling online courses. The service was designed for experts and coaches who want to quickly launch courses and focus on content rather than technology. Its creators emphasize that the tool offers unlimited possibilities in terms of the number of courses and participants and provides an intuitive builder with modules, lessons, and multimedia. This makes it easy to organize courses into modules, schedule content release (drip-content), and track participant progress. In addition to video and audio, you can add surveys, quizzes, and host webinars, which helps engage the community. The platform also has built-in payment processing features -- it integrates with PayPal and Stripe. Ruzuku targets educators, trainers, bloggers, and e-book authors who want to earn from their knowledge but do not need the advanced marketing tools found in platforms like Kajabi or Thinkific.

Ruzuku pricing models in 2025

On the Ruzuku website, you will find three main subscription plans: free, Core, and Pro. In older reviews, the names Bootstrapper, Up-and-Comer, and University appeared with the same price tiers (99 / 149 / 199 USD per month), but the company now uses simpler labels. The table below summarizes the basic pricing information.

Plan	Monthly price (USD)	Student limit
Free	$0	5 students
Core	$99	unlimited
Pro	$199	unlimited

Annual pricing is more favorable: the Core plan costs $997 per year, and the Pro plan $1,997 per year. The free tier allows testing without providing a credit card.

What the free plan offers

The free plan is meant for testing the platform. It allows creating any number of courses but limits active participants to five. You can host an unlimited number of videos up to 2 GB per file, conduct live meetings, use the internal community, and launch sales pages and process payments. There are no transaction fees or sales commissions.

Core plan -- for growing trainers

The Core plan is the basic paid package. It costs $99 per month and offers unlimited students and courses. Users can still host videos up to 2 GB, run live meetings, send course invitations, and use the community forum. It is a good choice for coaches who are starting to scale their business and need to accommodate more students. This version corresponds to the former "Bootstrapper" offering.

Pro plan -- premium features for professionals

The Pro plan costs $199 per month and includes all Core plan features. Additionally, it enables uploading longer and higher-quality videos (up to 4 GB per file), selling and running courses under your own domain, creating a public storefront page for promoting courses, and issuing completion certificates. Users can also collaborate with other instructors, configure custom branded login screens, and assign administrative roles. In the older naming convention, this plan corresponded to "University" and additionally included unlimited webinars and the ability to set up a dedicated domain.

What all paid plans include

Regardless of the paid plan chosen, Ruzuku guarantees several common benefits:

- Unlimited participants and courses -- none of the plans impose limits on the number of students or courses.
- Unlimited storage -- the platform provides unlimited space for multimedia materials.
- Friendly technical support -- the support team assists both creators and participants.
- Fast servers and a global CDN -- ensuring lightning-fast page loads and access from anywhere in the world.
- Daily backups and bank-level security -- creators do not have to worry about data loss.
- Integrated e-commerce -- the built-in payment module supports PayPal and Stripe. The platform does not charge transaction commissions or per-student fees.
- Money-back guarantee -- subscriptions can be canceled within 30 days of activation for a full refund.

Pros and cons of Ruzuku from a coach's perspective

Pros

- Ease of use -- the course builder guides you step by step from creating modules to publishing lessons, so even beginner trainers can quickly start selling their training.
- Flexible content delivery -- you can release all lessons at once or gradually (drip-content).
- Participant interaction -- paid plans include surveys, quizzes, and unlimited webinars, which help engage students.
- No transaction fees -- students pay directly to the instructor, and the platform does not take a commission.
- Scalability -- unlimited participants and courses allow growth without needing to upgrade to higher plans.
- Subscription payments -- the option to offer subscriptions and installment plans on higher packages.

Cons

- Limited customization -- built-in sales templates are simple and do not allow much modification; advanced branding requires an external website.
- Only two payment processors -- the platform supports only PayPal and Stripe, which may be a barrier for those using local payment gateways.
- Phone support -- there is no dedicated phone number; contact is mainly through email.
- Limited webinar capacity -- although the number of webinars is unlimited, the number of participants per teleconference is limited (about 200 people).

Alternatives to Ruzuku

There are other tools for creating online courses on the market. Kajabi offers advanced marketing features and full website building capabilities but is more expensive (plans from $55 to $319 per month). Thinkific and Teachable provide more freedom in customizing sales pages, but their basic plans charge transaction fees. Podia is a simple LMS with rich marketing capabilities. The choice depends on whether you need a comprehensive business platform or a lightweight tool focused on courses. Ruzuku is attractively priced and works great when the priority is quick course launch and participant interaction.

How to issue an invoice for a Ruzuku transaction in Poland?

Ruzuku uses PayPal and Stripe payment processors, so money from students goes to the seller's account in these systems. Polish coaches, however, must issue invoices in compliance with tax regulations. If you accept payments through Stripe, a simple solution is to use the striptu.com service. This tool integrates Stripe with Polish invoicing systems such as Fakturownia; every payment from Ruzuku is automatically sent to Fakturownia as a new invoice. This saves time and minimizes the risk of errors. Simply connect your Stripe account in striptu.com and configure automatic invoicing -- the system will take care of correct numbering, VAT rate, and document delivery to the client. Since Ruzuku does not charge transaction fees, using the Stripe integration lets you maintain full control over your revenue and compliance with Polish regulations.

Summary

Ruzuku is a simple and functional platform for online courses. It offers a free plan for testing and attractive paid plans with unlimited courses and participants. The biggest advantages are ease of use, no transaction commissions, integration with PayPal and Stripe, and extensive interaction capabilities with participants. For coaches in Poland, it is also important that thanks to Stripe integrations, invoicing can be easily automated. If you need advanced marketing options or full website building capabilities, it is worth considering alternatives like Kajabi or Thinkific; however, if you want to get started with courses quickly and focus on content, Ruzuku may be the ideal choice.